Our Story

Being Greeley’s Hometown Jeweler Since 1997

Wm Moore Jewelers was founded in 1997 in Greeley, Colorado by W. Carl Moore with one simple mission — to serve our community with integrity, creativity, and exceptional craftsmanship.

Nearly three decades later, that mission remains unchanged.

We are committed to providing unique jewelry that exceeds expectations, offered at a fair price and backed by unmatched customer service. From creative custom designs made just for you to expert in-house jewelry repair completed with precision and care, every piece that leaves our store reflects our dedication to quality.

Because at Wm Moore Jewelers, you’re not just a customer — you’re part of our story.